LinkedIn Content Strategy

Know what to post, why it matters, and how it leads to sales calls

LinkedIn content strategy Calgary is for people who are tired of guessing. You might post when you feel inspired, or you save 40 ideas and never write them, or you post tips that get likes but no leads.

Content without strategy turns into noise.

This service gives you a plan you can repeat. Same message, consistent signal, better results.

LinkedIn content strategy for people who want content that converts

LinkedIn content strategy is not “be consistent.” It is knowing what consistency looks like for your offer, your buyer, and your schedule.

In Calgary, relationship selling is real. People meet you at events, someone mentions your name, then they check your LinkedIn. If your content is scattered, it feels like you are scattered. If it is clear, they trust you faster.

If you are in the Beltline, Inglewood, Kensington, Bridgeland, Marda Loop, Downtown, or anywhere in Calgary, we build the strategy to fit your market and how your clients buy.

Who this is for

  • Founders and service providers selling high value work

  • Professionals who want inbound leads from LinkedIn

  • People whose posts get engagement but not inquiries

  • Busy operators who need a simple, repeatable posting plan

What we work on

  • Your core message and what you want to be known for

  • Content pillars tied directly to your offers

  • Weekly themes so you always know what to write

  • Post formats you can repeat without sounding repetitive

  • CTAs that feel natural (DM, reply, book a call, grab a resource)

  • A simple plan for comments and follow ups, so posts turn into convos

What you get

  • 3 to 5 content pillars matched to your offer and buyer

  • A topic bank with prompts (so you are never stuck)

  • A 30 day content plan you can reuse and rotate

  • Repeatable post templates and structure guidance

  • A weekly routine (what to do on posting days vs non-posting days)

How it works

  • Quick audit of your current LinkedIn and offer

  • Strategy session to lock pillars, themes, and CTAs

  • Delivery of 30 day content plan + topic bank

  • Optional review of your first posts so it lands right

  • Optional ongoing support (creation, ghostwriting, content calendar refreshes)

FAQs about LinkedIn content strategy Calgary

Do I have to post every day for this to work?

No. Posting daily is not required. Most people get better results posting 2 to 3 times a week, consistently, with strong follow up.

What if I feel like I have nothing to say?

You do. It is usually stuck in your client calls, proposals, and repeat advice you give all the time. We pull those patterns out and turn them into topics.

Will this help me get leads, or just engagement?

It is built for leads. We map content to buyer questions, proof, and next steps so people know how to work with you.

What if my niche is broad?

Then we narrow it. If the content tries to speak to everyone, it will attract no one. We tighten the positioning so your posts pull in better-fit people.

Can you write the posts too?

Yes. This is strategy. If you want execution, LinkedIn content creation or LinkedIn ghostwriting is the next step.

Does this work for local Calgary clients?

Yes. Clear content helps local trust a lot. People often hire the person who feels most specific and consistent, not the person with the most followers.

Building trust through efficient results

10+

Years of Experience

100+

Customers Worldwide

60+

Projects Completed

Stop wasting time on random posts.

Stop wasting time on random posts. LinkedIn works when your profile, content, and conversations match your offer and your buyer.

Choose Two Paths

DIY Kit: Plug and play templates, scripts, routines

Services: Strategy and execution support, built around your goals

Want to DIY Instead?

Not ready to hire support yet?

Start with the Sell on LinkedIn DIY Kit. It gives you the exact building blocks I use with clients, profile prompts, positioning help, plug and play post templates, and DM scripts that feel natural (not pushy).

You will stop guessing what to post, what to say, and how to turn conversations into calls, and you can set the whole system up in under an hour.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

What’s Inside

  • One (1) Hour Consult

  • Profile Optimization Pack

  • ICP + Messaging Framework

  • 15 Plug-and-Play Post Templates

  • Connection + DM Scripts

  • Engagement Checklist

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

Who This Is For

  • Solopreneurs, coaches, and consultants

  • Small service providers (lawyers, accountants, wellness professionals, creatives)

  • Anyone who’s grown on referrals or word-of-mouth, but needs a repeatable system to find new clients

This is not for:
❌ “Growth hackers” chasing virality
❌ Teams who want to outsource everything without lifting a finger
❌ People not ready to put in 15 minutes a day

...and that's okay!

The Outcome

By the end of this kit, you’ll have:

A profile that attracts the right clients

A simple posting system that makes you visible and credible

DM scripts that feel natural, not spammy

A daily LinkedIn routine you can stick to

✨ Translation: you’ll finally know exactly what to do on LinkedIn to book calls without burning out.

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