
LinkedIn profile optimization Calgary is for people whose work is great, but their profile does not explain it well. It reads like a resume. It is vague. It lists tasks instead of outcomes. Then you get random leads, or you get none.
Your profile is the page people check right before they DM you, refer you, or decide to ignore you. We make it clear, credible, and built for conversion.

LinkedIn profile optimization Calgary is usually a quick win. Small changes in the headline, About, Featured section, and keywords can change who finds you and what they assume about you.
In Calgary, this matters a lot because business is relationship-driven. People meet you in person, hear about you through a referral, then look you up. If your profile looks outdated or confusing, the trust drops.
If you are in the Beltline, Inglewood, Kensington, Bridgeland, Marda Loop, Downtown, or anywhere in Calgary, we optimize your profile so people trust you.
Founders and consultants who use LinkedIn to get clients
Professionals whose profile still feels like a job search profile
Service providers who want more qualified inbound DMs
Anyone whose headline and About are not clear or not current
Headline positioning (what you do, who you help, outcomes)
About section rewrite for clarity and trust
Featured section setup to guide people to the next step
Experience section edits that show proof, not chores
Keyword alignment so the right people can find you on LinkedIn
Clear CTA so people know how to contact you
Updated profile copy for the sections that matter most
Keyword suggestions aligned to your niche and offer
Featured section recommendations (what to add, what to remove)
A simple checklist so you can keep it updated
Optional guidance on profile visuals (banner, headline formatting, media)
Intake + audit of your current profile
Strategy session to confirm positioning and keywords
Profile rewrite and edits
Revisions and final copy, ready to paste
Optional follow-up review after it is live
How is this different from LinkedIn personal branding?
Profile optimization focuses on the profile itself. LinkedIn personal branding usually includes profile plus content pillars and a posting plan. If you want both, personal branding is the better fit.
Do you rewrite everything?
We focus on the highest impact sections first (headline, About, Featured, and key experience pieces). If you want a full rebuild, we can do that too.
How long does it take?
Fast compared to most marketing work. Once we have your intake and a strategy session, the rewrite comes together quickly.
Will this help me show up in LinkedIn search?
Yes, but it is not magic. We align keywords and phrases with how your buyers search, then we structure sections so LinkedIn understands what you do.
What if my offer is still changing?
That is fine, but we need a main offer and a main audience to anchor the profile. If everything is changing weekly, we first tighten your positioning.
What should I put in the Featured section?
Anything that proves what you do and gives a next step. A short “how I help” doc, a case study, a lead magnet, a booking link, or a simple intro post.
If you want to go deeper on LinkedIn after your brand is clear, these are the usual next steps:
Years of Experience
Customers Worldwide
Projects Completed


Stop wasting time on random posts. LinkedIn works when your profile, content, and conversations match your offer and your buyer.
Choose Two Paths
DIY Kit: Plug and play templates, scripts, routines
Services: Strategy and execution support, built around your goals


Not ready to hire support yet?
Start with the Sell on LinkedIn DIY Kit. It gives you the exact building blocks I use with clients, profile prompts, positioning help, plug and play post templates, and DM scripts that feel natural (not pushy).
You will stop guessing what to post, what to say, and how to turn conversations into calls, and you can set the whole system up in under an hour.

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.
One (1) Hour Consult
Profile Optimization Pack
ICP + Messaging Framework
15 Plug-and-Play Post Templates
Connection + DM Scripts
Engagement Checklist

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

(4.0)
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

Solopreneurs, coaches, and consultants
Small service providers (lawyers, accountants, wellness professionals, creatives)
Anyone who’s grown on referrals or word-of-mouth, but needs a repeatable system to find new clients
This is not for:
❌ “Growth hackers” chasing virality
❌ Teams who want to outsource everything without lifting a finger
❌ People not ready to put in 15 minutes a day
...and that's okay!
By the end of this kit, you’ll have:
↦ A profile that attracts the right clients
↦ A simple posting system that makes you visible and credible
↦ DM scripts that feel natural, not spammy
↦ A daily LinkedIn routine you can stick to
✨ Translation: you’ll finally know exactly what to do on LinkedIn to book calls without burning out.
Turn LinkedIn into a real sales channel, not a vanity metric. Learn how to attract 10k plus deal buyers and use the Sell on LinkedIn Kit. ...more
LinkedIn for B2B
November 16, 2025•4 min read
Win high-value clients on LinkedIn using smart messaging, profile tactics, and automation tools ...more
LinkedIn for B2B
October 31, 2025•3 min read
Learn key LinkedIn Analytics metrics for B2B pages. Glossary-style definitions explain what each number means, why it matters, and how to use it. ...more
LinkedIn for B2B
October 01, 2025•5 min read
See 5 successful B2B LinkedIn profile examples. Learn why they work, from founder-led profiles to sales leaders and subject matter experts. ...more
LinkedIn for B2B
October 01, 2025•3 min read
Learn step-by-step how B2B founders can build a personal brand on LinkedIn. Optimize profiles, post consistently, and turn visibility into clients. ...more
LinkedIn for B2B
October 01, 2025•5 min read
Learn LinkedIn Ads costs for B2B. See CPC, CPM, and CPL benchmarks, plus budget scenarios and ROI examples to plan your spend effectively. ...more
LinkedIn for B2B
October 01, 2025•3 min read
You don’t need to spend hours a day on LinkedIn. You just need the right system.
Copyright 2025. All rights reserved.