LinkedIn Profile Optimization

Turn your LinkedIn profile into a sales page, not a job history

LinkedIn profile optimization Calgary is for people whose work is great, but their profile does not explain it well. It reads like a resume. It is vague. It lists tasks instead of outcomes. Then you get random leads, or you get none.

Your profile is the page people check right before they DM you, refer you, or decide to ignore you. We make it clear, credible, and built for conversion.

LinkedIn profile optimization for people who want more inbound

LinkedIn profile optimization Calgary is usually a quick win. Small changes in the headline, About, Featured section, and keywords can change who finds you and what they assume about you.

In Calgary, this matters a lot because business is relationship-driven. People meet you in person, hear about you through a referral, then look you up. If your profile looks outdated or confusing, the trust drops.

If you are in the Beltline, Inglewood, Kensington, Bridgeland, Marda Loop, Downtown, or anywhere in Calgary, we optimize your profile so people trust you.

Who this is for

  • Founders and consultants who use LinkedIn to get clients

  • Professionals whose profile still feels like a job search profile

  • Service providers who want more qualified inbound DMs

  • Anyone whose headline and About are not clear or not current

What we work on

  • Headline positioning (what you do, who you help, outcomes)

  • About section rewrite for clarity and trust

  • Featured section setup to guide people to the next step

  • Experience section edits that show proof, not chores

  • Keyword alignment so the right people can find you on LinkedIn

  • Clear CTA so people know how to contact you

What you get

  • Updated profile copy for the sections that matter most

  • Keyword suggestions aligned to your niche and offer

  • Featured section recommendations (what to add, what to remove)

  • A simple checklist so you can keep it updated

  • Optional guidance on profile visuals (banner, headline formatting, media)

How it works

  • Intake + audit of your current profile

  • Strategy session to confirm positioning and keywords

  • Profile rewrite and edits

  • Revisions and final copy, ready to paste

  • Optional follow-up review after it is live

FAQs about LinkedIn profile optimization Calgary

How is this different from LinkedIn personal branding?

Profile optimization focuses on the profile itself. LinkedIn personal branding usually includes profile plus content pillars and a posting plan. If you want both, personal branding is the better fit.

Do you rewrite everything?

We focus on the highest impact sections first (headline, About, Featured, and key experience pieces). If you want a full rebuild, we can do that too.

How long does it take?

Fast compared to most marketing work. Once we have your intake and a strategy session, the rewrite comes together quickly.

Will this help me show up in LinkedIn search?

Yes, but it is not magic. We align keywords and phrases with how your buyers search, then we structure sections so LinkedIn understands what you do.

What if my offer is still changing?

That is fine, but we need a main offer and a main audience to anchor the profile. If everything is changing weekly, we first tighten your positioning.

What should I put in the Featured section?

Anything that proves what you do and gives a next step. A short “how I help” doc, a case study, a lead magnet, a booking link, or a simple intro post.

Building trust through efficient results

10+

Years of Experience

100+

Customers Worldwide

60+

Projects Completed

Stop wasting time on random posts.

Stop wasting time on random posts. LinkedIn works when your profile, content, and conversations match your offer and your buyer.

Choose Two Paths

DIY Kit: Plug and play templates, scripts, routines

Services: Strategy and execution support, built around your goals

Want to DIY Instead?

Not ready to hire support yet?

Start with the Sell on LinkedIn DIY Kit. It gives you the exact building blocks I use with clients, profile prompts, positioning help, plug and play post templates, and DM scripts that feel natural (not pushy).

You will stop guessing what to post, what to say, and how to turn conversations into calls, and you can set the whole system up in under an hour.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

What’s Inside

  • One (1) Hour Consult

  • Profile Optimization Pack

  • ICP + Messaging Framework

  • 15 Plug-and-Play Post Templates

  • Connection + DM Scripts

  • Engagement Checklist

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

By Lorem Ipsum

Grow Personal Financial Security Thinking & Principles

(4.0)

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is normal of letters.

Who This Is For

  • Solopreneurs, coaches, and consultants

  • Small service providers (lawyers, accountants, wellness professionals, creatives)

  • Anyone who’s grown on referrals or word-of-mouth, but needs a repeatable system to find new clients

This is not for:
❌ “Growth hackers” chasing virality
❌ Teams who want to outsource everything without lifting a finger
❌ People not ready to put in 15 minutes a day

...and that's okay!

The Outcome

By the end of this kit, you’ll have:

A profile that attracts the right clients

A simple posting system that makes you visible and credible

DM scripts that feel natural, not spammy

A daily LinkedIn routine you can stick to

✨ Translation: you’ll finally know exactly what to do on LinkedIn to book calls without burning out.

Get LinkedIn Growth Hacks On Our Blog

How do I Get More Followers on LinkedIn?

Turn LinkedIn into a real sales channel, not a vanity metric. Learn how to attract 10k plus deal buyers and use the Sell on LinkedIn Kit. ...more

LinkedIn for B2B

November 16, 20254 min read

How to Win Your Next Client on LinkedIn (Proven Strategies + Tools)

Win high-value clients on LinkedIn using smart messaging, profile tactics, and automation tools ...more

LinkedIn for B2B

October 31, 20253 min read

Understanding LinkedIn Analytics for B2B

Learn key LinkedIn Analytics metrics for B2B pages. Glossary-style definitions explain what each number means, why it matters, and how to use it. ...more

LinkedIn for B2B

October 01, 20255 min read

Examples of Successful B2B LinkedIn Profiles

See 5 successful B2B LinkedIn profile examples. Learn why they work, from founder-led profiles to sales leaders and subject matter experts. ...more

LinkedIn for B2B

October 01, 20253 min read

How B2B Founders Build a Personal Brand on LinkedIn

Learn step-by-step how B2B founders can build a personal brand on LinkedIn. Optimize profiles, post consistently, and turn visibility into clients. ...more

LinkedIn for B2B

October 01, 20255 min read

Cost of LinkedIn Ads for B2B Lead Generation

Learn LinkedIn Ads costs for B2B. See CPC, CPM, and CPL benchmarks, plus budget scenarios and ROI examples to plan your spend effectively. ...more

LinkedIn for B2B

October 01, 20253 min read

Ready to turn LinkedIn into your best sales channel?

You don’t need to spend hours a day on LinkedIn. You just need the right system.

Copyright 2025. All rights reserved.