Who is the LinkedIn DIY Starter Kit for?

It’s made for solopreneurs, coaches, consultants, and small service providers like lawyers, accountants, creatives, and wellness professionals — especially those who rely on referrals and need a repeatable system to get new clients on LinkedIn.

What’s included in the LinkedIn Starter Kit?

You’ll get a Profile Optimization Pack, ICP + Messaging Framework, 15 Plug-and-Play Post Templates, Connection + DM Scripts, and an Engagement Checklist to help you consistently grow your client pipeline on LinkedIn.

Do I need to post every day for this to work?

No! The kit is designed to help you build trust and visibility without posting 24/7. You’ll get a repeatable system that works even if you only spend 15 minutes a day on LinkedIn.

Is this just a bunch of theory?

Not at all. This is a plug-and-play toolkit. You get practical templates, scripts, and frameworks that you can immediately start using to update your profile, create content, and start conversations that convert.

What kind of results can I expect?

By the end of the kit, you’ll have a profile that attracts ideal clients, a repeatable posting system, natural-feeling DM scripts, and a simple LinkedIn routine. You’ll finally know what to do each day to generate leads without burnout.

Is this kit beginner-friendly?

Absolutely. Whether you're brand new to LinkedIn or just inconsistent with your outreach and content, this kit gives you the foundations and systems to grow — no tech overwhelm or 'growth hacks' required.

Personal Branding Services

Build a personal brand that actually drives pipeline

Most “personal branding” advice focuses on visibility, not viability. This service is for founders, experts, and service providers who want a clear, credible brand that supports real business goals, not just more likes.

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Personal branding services for people who want better clients

Personal branding services Calgary is basically, how you show up online when someone is deciding if they trust you. I see this a lot in Calgary, smart people with real skills, but their LinkedIn reads like a resume, and their offers sound fuzzy.

Then they wonder why the leads are random. We fix that.

If you are a professional with offices in the Beltline, Inglewood, Kensington, Bridgeland, Marda Loop, or anywhere in Calgary, you still sell the same way. People look you up first. They skim fast. They decide fast.

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Who this is for

Founders and solo experts who sell high value services
Leaders who want more inbound opportunities and better fit clients
Anyone whose reputation is a key driver of revenue

What we work on

Clarifying your niche, positioning, and point of view
Identifying the specific audiences you want to be known by
Translating your expertise into clear messages and topics
Choosing channels, with LinkedIn as the core platform

What you get

A simple brand positioning statement you can use everywhere
Messaging pillars and proof points tied to your offers
A content angle map so you know what to talk about
A 60 to 90 day visibility plan focused on LinkedIn first

How it works

Brand and offer audit
Collaborative strategy session
Delivery of brand toolkit and action plan
Optional ongoing support to keep you consistent

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FAQs about personal branding services Calgary

How long does personal branding take?

Most people get clarity fast, but the “this is finally working” feeling usually comes after you’ve used it for a few weeks. You are not building a logo, you are building a message you can repeat without changing it every week.

Do I need to post on LinkedIn every day?

No. Posting daily is not the goal. A consistent plan you can keep up with is the goal. We pick a cadence that fits your schedule and still keeps you visible to the right people.

What if I do not know my niche yet?

That is normal. We narrow it down using your best past work, the outcomes you create, who pays the easiest, and what you want more of. Then we write it in plain language so it is not awkward to say out loud.

Can this work if my business is mostly referrals?

Yes, and honestly that is usually the best time to do it. Referrals prove you are good. Personal branding helps you control what people say about you, and it makes LinkedIn match the reputation you already have offline.

Is this the same as LinkedIn profile optimization?

Not really. Profile optimization is one part of it. Personal branding is your positioning, your point of view, your proof, and the message that shows up in your profile, your posts, and your conversations.

What do you need from me to get started?

A quick intake, your current offers, a few example clients (the good ones and the messy ones), and any current LinkedIn or website links. If you have voice notes or rough thoughts, even better.

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Related Services

If you want to go deeper on LinkedIn after your brand is clear, these are the usual next steps:

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Building trust through efficient results

10+

Years of Experience

100+

Customers Worldwide

60+

Projects Completed

Stop wasting time on random posts.

Stop wasting time on random posts. LinkedIn works when your profile, content, and conversations match your offer and your buyer.

Choose Two Paths

DIY Kit: Plug and play templates, scripts, routines

Services: Strategy and execution support, built around your goals

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Want to DIY Instead?

Not ready to hire support yet?

Start with the Sell on LinkedIn DIY Kit. It gives you the exact building blocks I use with clients, profile prompts, positioning help, plug and play post templates, and DM scripts that feel natural (not pushy).

You will stop guessing what to post, what to say, and how to turn conversations into calls, and you can set the whole system up in under an hour.

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